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Recruiting, Sourcing and Hiring in 2010 (Part 3)

Recruiting, Sourcing and Hiring in 2010 (Part 3)

Using Social Media/SEO in Recruiting

Facebook

Fan pages on Facebook give organizations the opportunity to disseminate career information.  Here I typed in “jobs” and found AT&T’s College Connection Fan Page with 676 fans (TALENT COMMUNITY).

AT&T Facebook page

Facebook is a great tool to reach college students but it now reaches beyond that demographic.

Some Best Practices to point out here are the custom tabs – including On Campus, Programs, and Internships.  Inside the On Campus tab, you see the section “March’s College Hire Spotlight”- this is a great way to make the application more personal and create an opportunity for viral distribution of the pages.

AT&T Hire Spotlight

Stay tuned for the next post about LinkedIn.

About the Author

Nancy HollandNancy Holland is Vice President of Marketing for DirectEmployers Association. Nancy is a big picture strategist with a focus on branding and positioning. Nancy is completely cutting edge on the technology end of marketing as well as a great people person. This combination provides her with the instincts to bring together branding programs that work. Nancy started her Recruitment/Human Resources career in 1996 assisting students and college graduates with their entry into new careers. In addition, Nancy has worked with hundreds of companies as a recruitment consultant managing the full life cycle of the sourcing, selection and recruitment process.View all posts by Nancy Holland »