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Posts Tagged ‘recruiting’

Personal Connections and Honesty: The Keys To Happy and Productive Employees

Thursday, February 14th, 2013
“The bottom line is to be passionate about what you’re doing. Those that find that passion and look at their work as something they look forward to, often find that the other goals that they have in their lives fall into place.”

Randy Goldberg
Vice President of Talent Management, Hyatt Hotels Corporation

An employee of Hyatt Hotels Corporation for more than two decades, Randy Goldberg already has the expertise and experience that other HR professionals strive their entire careers to achieve. Starting his career as a concierge while he completed college, Randy has worked his way up the ranks at Hyatt over the last 25 years to his current position as the Vice President of Talent Management.

I had the chance to sit down with Randy during our Annual Meeting & Conference to discuss his personal experiences within the realm of HR and recruiting. An Arizona State University graduate, husband, and father of three, Randy offers insight into Hyatt’s strengths in talent acquisition, and offers inspirational advice that professionals can learn from at any stage in their career.

Nancy: Tell me what you initially thought you were going to do when you graduated from college.
Randy: I honestly had no idea what I was going to do. I thought maybe going into pharmaceutical sales might make sense. Pretty good pay, a car. But while I was interviewing, I started working for Hyatt during my last semester as a concierge, and I just ended up loving it.

Nancy: So, you stayed at Hyatt, how did you get where you are now?
Randy: I did, while I was in my first role at Hyatt, the HR Director who was there at the time had approached me and said, “Hey, we know you’re graduating from school soon. Did you know Hyatt had a management training program? Would you be interested in it? We think you might be a good candidate for that program.” I liked what I was doing so much, I thought it better that I go into something that I really enjoy rather than this other track of potentially going into a sales type of role.

Nancy: What does Hyatt do well in talent acquisition and human resources that others may not.
Randy: The hospitality work environment can be great experience for many; it’s also one that requires a lot of work and flexibility. We’re very honest with candidates about this work environment. From a recruiting standpoint, we do everything we can to make sure that candidates understand the demands of the job. We make sure they speak with others in the job that they are interested in as well. What our candidates see and hear is the real thing.

I think we also do a pretty good job of connecting with people. We do this in a very personal way. While our interviews have some structure there is also flexibility to tailor the interview to the individual. The interview feels more like having a conversation, learning about what interests the candidate the most, and sharing what the Hyatt experience is about. We also utilize social media extensively. We have seen potential candidates tweet something like, “I just applied at the Hyatt Regency Atlanta, I hope I get the job!” and then all of a sudden Hyatt Careers responds with “Thanks for your interest in Hyatt, we will follow up with the hotel.” This doesn’t always mean they’re going to get the job, but at least they know that someone’s watching and they’re not going to get lost in the whole shuffle.

We also have a very active Facebook page. While we will post information about Hyatt and careers, the best part is that our employees will also post information and respond to candidates. Obviously we will respond as well, but there’s just a higher level of engagement that I think really makes our recruiting process authentic.

Nancy: People can generally manage people, but the key is really to develop the people that you manage. So what’s your secret, and is it the same for Hyatt?
Randy: The culture of the company is very consistent. Whether you’re working for the Hyatt Indianapolis, San Diego or Chicago, the work experience at Hyatt is consistent across the brands and locations. Talent mobility is alive and well at Hyatt, because of all the transfers and promotions that happen within our company our leaders are all repeating and sharing the same message and values. I think as long as your employees know that you truly care about their best interest and you’re giving them the tools and development they need to do their jobs and be successful, they will feel valued and engaged.

Nancy: You are clearly a family man. Reflecting on your experience in the HR industry, what advice would you give your kids about having a fulfilling career and future?
Randy: My parents used to tell me, and I’ll tell my kids the same thing, it doesn’t matter to me what career they choose, I want them to love what they do and to be the best that they can possibly be in their chosen field. The bottom line is to be passionate about what you’re doing. Those that find that passion and look at their work as something they look forward to, often find that the other goals that they have in their lives fall into place. Lastly, I would encourage them to take on new responsibilities and opportunities when they are presented. I never thought I would leave Arizona but ended up working in seven different locations with Hyatt. These opportunities presented me with new challenges and learning opportunities and ultimately gave me the skills that I have today. Be a life long leaner.

Do what you love, and love what you do! We greatly appreciate Randy taking the time to sit down and discuss his personal career path and Hyatt’s outstanding HR management techniques. Learn more from HR peers from companies like Hyatt at our DirectEmployers Annual Meeting & Conference, October 21-24 in San Diego, CA. Visit the site to learn more and register.

Operation DEAM13 Starts Now

Thursday, January 10th, 2013

Recruiting and OFCCP pros, mark your calendars because the DirectEmployers 2013 Annual Meeting & Conference (DEAM13) is scheduled for October 21 – 24. Set against the backdrop of 70 miles of stunning coastline and several U.S. military facilities, DEAM13 is positioned to be a perfect combination of business and pleasure.

The good news is that you don’t have to wait until October to get in the action. Through volunteering, underwriting and subscribing to mobile alerts, the #DEAM13 hashtag and social media, you can get involved now.

Last year, several Members volunteered their time to serve on a variety of committees including programming, sponsorships, social media and awards. Participating on a committee gives you an opportunity to:

  • Explore other interests
  • Become acquainted with fellow Members
  • Learn more about the Association
  • Have a direct impact on the conference

Now is a great time to join one of these teams to help make DEAM13 even better. We all have a lot on our plates, but committees are flexible and welcome as much or as little time as you can commit. Last year, our committees catapulted the conference into a whole new playing field, and I can’t wait to see what they do this year.

Underwriters are also vital to the success of our event. They equip us with the resources to keep the conference free of charge for Members, bring in outstanding keynote speakers and provide accommodations in addition to other needed resources. In return, it helps underwriters create brand awareness, and provides a vehicle for building future business relationships with an influential group of HR professionals.

To express interest in volunteering, underwriting or make other inquiries, please email Lis@DirectEmployers.org, or simply comment below.

Attendees will once again have the option to receive mobile alerts. To opt in, simply text DEAM13 to 55678. Subscribers will be the first to know about speakers, events, tips and more. We’ll also use hashtag #DEAM13 to keep twitter users in the loop, so be sure to include it in all relevant tweets as well as follow @DirectEmployers and me @soapboxholland.

Stay tuned to my blog for more updates or visit http://deam13.directemployers.org (check back often as we continue to finalize details and update the site). To get a taste of what happened in previous years and what you might expect at DEAM13, check out photos or read my recap.

The Employment Line, Episode 1: Military Online Career Fair, Social Media Mashup

Tuesday, January 8th, 2013

With the New Year comes new business objectives and strategy. DirectEmployers has you covered! In this episode:

Keeping you connected, with no waiting—The Employment Line. Thank you for watching.

The Employment Line is brought to you by DirectEmployers, a non-profit association of global employers, which provides simple, sophisticated solutions for Human Resources and Recruitment.

Journey from Navy to Talent Acquisition Reinforces Dedication & Importance of the Right People

Thursday, December 6th, 2012

Having served in the Navy for over two decades, Lance Sapera understands dedication and the value military servicemen and women bring to the civilian workforce. Now, as Director of Talent Acquisition for 24 Hour Fitness, he’s helping the organization remain successful through continued emphasis on having the right person in the right place at the right time. As Lance explained, “With almost 4 million members you can imagine the individual connections that take place every day, and keeping our members happy is what’s important to us so they can achieve their fitness goals.”

Did you know?

24 Hour Fitness has made both the G.I. Jobs Top 100 Military Friendly Employers® List and Top 25 Military Friendly Spouse Employer for two consecutive years.

His dedication also translates to family. Lance recently celebrated his 25th anniversary, and when asked about his kids, he proudly responded with “Certainly my wife and my kids are my biggest accomplishments.”

In an interview from our conference, Lance and I chatted about the culture at 24 Hour Fitness, the value of hiring from the military, what resonates with him about talent acquisition and benefits of belonging to DirectEmployers Association.

 

Nancy: How did you find yourself in HR? Tell me a little about your history.

Lance: That’s a good question. I did not begin my career as an HR professional. I was in the Navy for 21 years before joining 24 Hour Fitness over five years ago. My first couple of jobs at 24 Hour Fitness were in different parts of the organization, then two years ago, our Chief People Officer came to me and asked how I felt about recruiting and talent acquisition. I replied, “I think it’s critically important. People are the #1 differentiator for our company.” At that point I was given a new opportunity and jumped at the chance.

Nancy: Aside from being open 24 hours, what is it about your corporate culture sets you apart?

Lance: There’s really something special going on at our company, the 22,000 members we have and our leadership team – we’re excited about what we’re doing. We’re involved in improving people’s lives through fitness. For some people it’s getting off blood pressure medication, for other people it’s training to get their personal best in a marathon. We’re all about supporting those individual fitness journeys.

What sets us apart is really improving people’s lives through the fitness piece. It starts with the individual connection. We understand that people are there for a reason, so we connect with them when they come in the door. It’s the greeting, “Welcome to 24 Hour Fitness,” equipment that works and people that are friendly so that it’s not an intimidating environment that maybe keeps you from not going.

Nancy: Tell me a little bit about the type of people that you hire. What makes your hiring goals different than other places? What do you do really well in the area of hiring?

Lance: What makes us different is we’re really looking for people who are passionate about what they’re doing. You don’t have to be a marathoner or athlete to work at 24 Hour Fitness, but you do need to be passionate about people and enthusiastic about fitness so that you can really help members achieve their fitness goals. Whatever they’re trying to accomplish, you’re there to support them and help them on their fitness journey.

Nancy: What was it about DirectEmployers that you said, “Hmm, this is something that I really need to pay attention to?”

Lance: I liked the idea of all the things I could accomplish with a limited budget with DirectEmployers. As a member company, I get state-of-the-art technology that works for me all the time, without the need to do very much. So that piece, and the fact that they have a mission that can actually help us make more intelligent decisions about what we’re doing around recruiting and staffing, what’s working and what’s not, as opposed to a “gut” feel. I really like the ability they have to help us with search engine optimization. It’s a competitive market out there, and trying to get my company and our positions to stand out is tough, and we’re making progress in this area since becoming a member. I think the fourth thing that really stood out for me with DirectEmployers is just the staff and the support. They think about things that can help 24 Hour Fitness that frankly, I’m so busy and have so many things going on, that I haven’t even had the time to think about.

Nancy: Based on your experience as a military person transitioning to the civilian workforce, what do military folks bring to civilian jobs?

Lance: The military personnel transitioning into the civilian sector are a fantastic pool of talent for countless reasons. They are versatile because every couple of years, most military people get a new assignment. So they know how to go in, learn a new job, become an expert, and train somebody else to do it. They’ve got that flexibility, they have leadership, they have discipline and they understand how to work with a team.

I couldn’t have said it better myself. A huge thank you to Lance for his time. To learn more about how 24 Hour Fitness and others are successfully using the .JOBS TLD, check out http://casestudy.jobs/. You can also catch Lance sharing helpful advice for jobs seekers on preparing for an interview on our Help Wanted blog.

SEO Focused Sessions Help Attendees Get on the Right Track

Thursday, November 8th, 2012

A vital component of DirectEmployers Association is sharing knowledge, resources and best practices. It makes us all better practitioners and helps drive innovation in our industry. One of the key ways we execute this part of our mission is through the DirectEmployers Annual Meeting & Conference (DEAM).

This year’s event featured general and concurrent sessions that covered various aspects of recruiting, especially search engine optimization (SEO). From a recruiting perspective, companies who ignore SEO for their brand and jobs are at risk of losing the war on talent. There are 338 million searches for the word “jobs” globally each month. Where are your jobs coming up in search rankings? What other content about you as an employer is showing on the results page, or not showing for that matter?

Many DEAM12 sessions addressed these issues with first-hand experiences, case studies, research and results. The SEO conversation started on day one as Heather Hoffman, VP of Digital Strategy at DirectEmployers, and I took attendees through Recruiting with the New Internet. Our presentation addressed the following questions:

  1. What is the new internet and why must we recruit differently?
  2. Is there a war for talent?
  3. Recruiters or marketers?
  4. Why will 2013 be the year of SEO?


We also educated attendees about Top-level domains (TLD), the value of the .JOBS TLD and explained the elements of an SEO Footprint. A few areas we emphasized to companies is to take back your brand, own your domain, keep job seekers in your space and control the job seeker’s experience.

We broke into concurrent sessions after lunch and Lance Sapera of 24 Hour Fitness kicked off the recruiting track with a session entitled Building a Powerful Online Recruitment Brand. He demonstrated how his company built their presence on a limited budget and dramatically increased the number pages indexed by using .JOBS Microsites (examples include: http://24hourfitness-california.jobs/ & http://24hourfitness-veterans.jobs/). One of the success metrics was a 28% increase in applications from 2010 to 2011, credited to the improved ranking on search engine results pages.

Lance also made an important point around a Member benefit that is often under utilized – our analytics tools. His explained that “pre-DE” his team made decisions from hunches and anecdotes, but now, they make fact-based decisions because of Direct Traffic and Google Analytics data.

Jonathan Liepe of Colorado Springs Utilities elaborated on SEO best practices to attract your target audience. He showed examples of source information from pages (think titles and meta tags) and URLs before and after SEO, helping attendees understand why neither should be overlooked.

While there are many advantages to a solid SEO strategy, Jonathan also cautioned attendees to avoid questionable SEO schemes such as paying for links, link pyramids and placing links to your career site on irrelevant sites. He buttoned up his presentation by sharing successful results from the .JOBS Universe and roll out of ColoradoSpringsUtilities.jobs, from which they’ve made 17 hires over the past year.

Rhonda Stickley of Providence Health & Service took the stage for the final SEO focused presentation. She went into great detail about Providence’s journey into SEO, and took time to explain the company, goals and steady progress of their strategy. As a result of launching 128 .JOBS Microsites coupled with an aggressive approach in winning location and occupation/term searches, Providence saw 57,044 visits and 10,284 conversions. (examples include: http://providenceiscalling.jobs/ & http://providence-informationtechnology.jobs/)

Thank you to the presenters for sharing such valuable insight. To learn more about how our Members are harnessing SEO with the help of the .JOBS TLD, visit casestudy.jobs and universe.jobs.

Members can download any of the DEAM12 presentations, including the ones referenced above, by visiting http://voice.directemployers.org/page/2012-annual-meeting-archive.

What efforts is your company doing around SEO for recruiting?

Embracing Change: Creating Disability Employment Awareness

Thursday, October 4th, 2012

October is National Disability Employment Awareness Month. This effort to educate the public about issues around disability and employment actually began in 1945 as a weeklong event, but eventually Congress extended it to a full month. For many companies, disability outreach is an ongoing initiative and employers are taking more proactive steps around reviewing policies, establishing employee resource groups, community outreach and training. To help educate companies and share great resources, DirectEmployers Association is participating and hosting many events this month including:

10/16: Think Beyond the Label Online Career Fair
More info

10/25: Partnerships that Work: Linking Up to Improve Disability Employment Outcomes
DirectEmployers Annual Meeting & Conference
More info

10/30-31: Disability Awareness Month Online Webinar Conference
Sessions include:

  • Prepare Now for §503: Hiring Individuals with Disabilities
  • Beyond Compliance to Employer of Choice
  • .JOBS & Reaching a Disability Audience
  • Attracting & Recruiting Individuals with Disabilities: What’s Your Brand?
  • Disability-Inclusive Diversity: Recruiting and Retaining Candidates with Disabilities
  • Diversity Policies and Practices for Promoting Disability Inclusion
  • Maximizing Your Return on Investment for Hiring Individuals with Disabilities
  • Improving Accessibility and Inclusion for Applicants and Employees with Disabilities
  • Can You Spare 30 Seconds? 30-Second Disability Trainings for Employers

Registration details will be announced soon for the online webinar conference on our Twitter, Facebook and LinkedIn pages. In the meantime, please email memberservices@directemployers.org for more information.

The U.S. Department of Labor’s Office of Disability Employment Policy (ODEP) designated the official theme for this year as “A Strong Workforce is an Inclusive Workforce: What Can YOU Do?” Check out their official press release and website for some helpful resources. (Members – remember you also have access to some great resources in Pipeline.

So… what will YOU do?

John Deere Recruiter Just as Distinctive as the Brand

Thursday, September 27th, 2012

When you hear the company name John Deere, the distinctive green and yellow logo probably comes to mind. John Deere was included in the 2011 list of 100 Best Global Brands. But, as Bev Curtis explained to us, “…we’re not just a tractor company anymore.”

Did you know?

John Deere’s roots go back to 1837. The company is celebrating its 175th anniversary in 2012.

Curtis started working in HR Recruiting and Staffing in June of 2006. She originally worked in the Risk Management area of the Treasury Department until a manager encouraged her to try something different. After applying to a few different areas, she received an offer to work in the HR department. At first she was a little out of her comfort zone. She preferred numbers, graphs and analysis and wasn’t sure if she had the right personality for the position.

I’m sure others would agree with me in saying the she has definitely warmed up to the idea and continues to flourish at John Deere, as well as in her personal life. But, there are some things about her that may surprise you. The following interview was from our 2011 Annual Meeting and Conference:

Nancy: What is your specific job at John Deere?
Bev: My actual role is a Staffing Specialist, so I do a combination of recruiting, staffing, media planning and career events. I have a large variety of responsibilities.

Nancy: What’s the corporate culture at John Deere?
Bev: The thing I probably enjoy the most about the culture at John Deere is just the passion and loyalty for the John Deere brand that has served the farming community originally in the Midwest. I think that’s one of the things it’s like for all of us working there. The technology and how our products have advanced is also interesting.

Nancy: Since you moved into HR, what is one of the biggest changes you’ve noticed?
Bev: I have definitely seen the impact of social media from when I started in HR 5 years ago. There is constant change and a need to stay on top of things because there is so much out there to learn and understand.

Nancy: What are some things that you wake up and go “Isn’t this great? I really enjoy my job.”
Bev: Personally, for me, it’s the variety of responsibilities that I have because I go from social media, to event planning with the career fairs, to actually doing recruiting. I do advanced sourcing, so I get to talk to passive candidates, and tell them about our company and educate them. For myself personally, I learn something new every day, and just to look around at the talent that surrounds me not only in my own department but also in the company as a whole is sometimes overwhelming.

Nancy: That’s great. I want to find out more about you personally. Can you tell me a little bit about your family, and what you like to do in your free time?
Bev: I’m married, I have one son is in college full time and who also works full time. I belong to the Quad City Outdoor Women’s Club and in the last year I’ve done paintball, I tried working out with our local roller derby team, I’ve done inflatable sumo wrestling – I’ll try pretty much anything once. So I’m fairly open to any activity and I just love meeting all different kinds of people. It’s intriguing to hear how their life has played out, what they’re interested in, and how they add to the world globally.

Nancy: Are people shocked when you tell them all the things you’re involved in?
Bev: Yes!

Nancy: So tell me about that – you have this one persona of being so organized, but you’ve tried inflatable sumo wrestling.
Bev: I think it’s just because I’m very open to everyone, and I think working with diversity and inclusion at a large corporation like John Deere has actually helped motivate me to move in that direction and be open to a lot of different things.

Nancy: What are the key benefits for you as DirectEmployers Member?
Bev: Definitely peace of mind, because I truly appreciate the fact that they do our compliance postings with the State Workforce Agencies and handle that part of my job – take that manual and kind of unknown field off my plate. I also really enjoy the education, networking and the knowledge that I gain from the other members as well as the staff of DirectEmployers.

A special thank you to Bev Curtis for taking time to talk with us and her your story!

Looking to Reach Job Seekers with Disabilities? Join Think Beyond the Label’s Online Career Fair on October 16!

Monday, September 24th, 2012

In anticipation of National Disability Employment Awareness Month in October, our partner Think Beyond the Label will be hosting a virtual career fair for job seekers with disabilities on October 16 and DirectEmployers is pleased to be a featured partner in this event!

Think Beyond the Label is teaming up with Brazen Careerist to host the first Think Beyond the Label Online Career Fair on October 16. Participating employers will have an opportunity to engage one-on-one in real time with more than 100 registered job seekers.

The Think Beyond the Label Online Career Fair is an ideal platform for federal contractors looking for new methods to reach job candidates with disabilities and improve efforts toward compliance and diversity. Registration comes with lots of value-adds, including a custom-branded employer page, and a full candidate report with information about each candidate who attends the event and their resume.

What makes this career fair different? For starters, Think Beyond the Label, a public-private collaborative that works to build the pipeline of qualified job seekers with disabilities, has more than 3,500 registered community members across 50 states with job experience in 26 different industry types ranging from Aerospace/Defense to Hospitals and Healthcare.

More than 25% of members have five years of relevant job experience, and 20% have more than 10 years of experience. More than 30% of members have a professional certification or college level degree or beyond.

To ensure the career fair is accessible to everyone, Think Beyond the Label allows registered job seekers to ask for specific accommodations should they need one, such as extra time during an interview. This is just one more way employers can do exceptionally targeted outreach to this untapped talent pool!

Here’s the best part. For a limited time, Think Beyond the Label and Brazen Careerist are offering special rates for DirectEmployers members. Members who sign up will get $200 off the regular registration rate of $795. As a bonus, the first 15 businesses to register will receive prime logo placement on Think Beyond the Label’s website to further enhance your outreach to this recruitment pool. Don’t miss out on this great opportunity to reach qualified job candidates with disabilities. Register here today!

For more information about Think Beyond the Label and their mission to connect qualified job seekers with disabilities to businesses, visit their website: http://thinkbeyondthelabel.com. This is going to be a fantastic event and we’re thrilled to be able to offer these special rates to our members.

The College Class of 2013: Current Demographics

Thursday, August 16th, 2012

The following guest post was written by Mimi Collins, director of communications for the National Association of Colleges and Employers (NACE).

Overall, the National Center for Education Statistics (NCES) expects the Class of 2013 to total 1,744,000 bachelor’s degree graduates. Here’s a quick look at the class, and what’s happening in some of the key disciplines.

* Women will outnumber men: Overall, women will account for approximately 57 percent of bachelor’s degrees. This continues a trend that started in the early 1980s, the last time men earned more bachelor’s degrees than women.

* The class will be more diverse: Though the class is predominately white, racial/ethnic minorities will make up a bigger part of the pool than was the case just 10 years ago.

* Key disciplines will be under-supplied: The STEM disciplines will account for less than 10 percent of the degrees conferred.

* Overall, salaries will increase: Salaries have been trending upward for new college graduates as a whole. In April, the median salary for a bachelor’s degree candidate stood at $42,569, up 4.5 percent over the previous year. Not surprisingly, employers should expect to pay top dollar for low-supply, high-demand graduates.

Diversity
The student population is increasingly diverse, with most racial/ethnic groups gaining ground, Hispanic graduates, in particular, accounting for much of that growth.

Overall, racial ethnic/minorities account for approximately 29 percent of bachelor’s degrees. That’s up from around 25 percent at the end of the 1990s. (See Figure 1.)

Just as females account for a larger portion of degrees conferred, so too are females are driving much of the gains in diversity. For example, the most current data show that African-American females account for 6.5 percent of degrees, their male counterparts, just 3.4 percent. Hispanic females earned 5.2 percent of bachelor’s degrees, compared to 3.3 percent earned by male Hispanics.

Recruiting Targets
Among employers that have a formal college recruiting function, graduates in the business and STEM disciplines are key recruiting targets.

Overall, business graduates are relatively plentiful. Since the 1980s, the business disciplines have consistently accounted for approximately one-fifth of the bachelor’s degree granted. Competition for these graduates tends to focus around specific skill sets—graduates earning degrees in accounting and finance are especially sought after—experience, and other criteria. (Note: At the master’s level, there has been some slow, but steady movement upward in terms of business degrees conferred. The business fields now account for more than one-quarter of master’s degrees granted, up from around 19 percent in the early ’80s.)

It’s a different story, however, for employers seeking STEM graduates.

Combined, the STEM fields—computer science/information sciences, engineering, mathematics/statistics, and physical sciences—account for less than 10 percent of all the bachelor’s degrees granted.

Overall, that statistic has not changed much over the past decade. In 2009-10, less than 1 percent of the bachelor’s degrees granted went to mathematics/statistics majors, while graduates with degrees in computer science/information sciences, engineering, and the physical sciences accounted for just slightly more. At the end of the 1990s, the figures were nearly the same (See Figure 2.)

Although women account for well over half of all bachelor’s degrees, they are underrepresented in the STEM fields, earning less than half of degrees in all of the disciplines. In fact, their “best” showing is in the physical sciences, where they earn 43 percent of degrees. (See Figure 3.)

Racial/ethnic minorities, too, are not well represented in the STEM disciplines. (See Figure 4.)

The Talent Pool: What’s Beyond
Where is the talent pool headed? Projections through the 2020-21 academic year indicate steady increases in the number of degrees conferred at every level—associate, bachelor’s, master’s, and doctoral. In addition, NCES expects women and ethnic/racial minorities to account for increasingly larger parts of the talent pool.

(Note: NACE offers customized research; this includes research for target school selection, which can be used to identify sources of specific majors along various parameters, including gender and racial/ethnic group. For more information and a sample report, see www.naceweb.org/custom_research_data/ )


Figure 1: Degrees Conferred by Racial/Ethnic Group, 2009-10 versus 1999-00
Year Total # Degrees White African America Hispanic Asian/Pacific Islander American Indian/Alaska Native Nonresident Alien
2009-10 1,650,014 1,167,499
(70.8%)
164,844
(10.0%)
140,316
(8.5%)
117,422
(7.1%)
12,399
(0.8%)
47,534
(2.9%)
1999-00 1,237,875 929,102 (
75.1%)
108,018
(8.7%)
75,063
(6.1%)
77,909
(6.3%)
8,717
(0.7%)
39,066
(3.2%)

Source: 2011 Digest of Education Statistics, Table 300. National Center for Education Statistics. Data are for bachelor’s degree graduates.

Figure 2: STEM Fields, 2009-10 versus 1999-00
Discipline % of Degrees (2009-10) % of Degrees (1999-00)
Computer Science/Information Science 2.4% 3.1%
Engineering 4.4% 4.7%
Mathematics/Statistics 0.97% 0.92%
Physical Sciences 1.4% 1.5%

Source: 2011 Digest of Education Statistics, Table 286. National Center for Education Statistics. Data are for bachelor’s degree graduates.

Figure 3: STEM Fields and Gender 2009-10
Discipline Total # Degrees # Male # Female % Female
Computer Science/Information Science 39,589 32,410 7,179 18.1%
Engineering 72,654 59,360 13,294 18.3%
Mathematics/Statistics 16,030 9,087 6,943 43.3%
Physical Sciences 23,379 13,862 9,517 40.7%

Source: 2011 Digest of Education Statistics, Table 301. National Center for Education Statistics. Data are for 2009-10 bachelor’s degree graduates.

Figure 4: STEM Fields and Race/Ethnicity
Discipline Total # Degrees White African American Hispanic Asian/Pacific Islander American Indian/Alaska Native Nonresident Alien
Computer Science/ Information Science 39,589 26,565 4,565 2,942 3,372 279 1,866
Engineering 72,654 50,456 3,236 5,043 9,011 388 4,520
Mathematics/
Statistics
16,030 11,510 854 1,027 1,671 81 887
Physical Sciences 23,379 17,245 1,290 1,279 2,464 168 933

Source: 2011 Digest of Education Statistics, Table 301. National Center for Education Statistics. Data are for 2009-10 bachelor’s degree graduates.

Mimi Collins is director of communications for the National Association of Colleges and Employers.

.JOBS Update: Optimized Job Listings and Career Microsites

Wednesday, June 27th, 2012

In this episode:

  • How to gain a significant advantage in organic search rankings
  • DTE’s win with system operator targeting
  • Employer testimonials

Have a best practice that you want to share around .JOBS? Email us at info@directemployers.org.