by Drew Palmer | Dec 7, 2015 | Recruitment Marketing
Before & After: 4 Companies Revamp their Career Sites One of the best ways to get inspiration for solving your own challenges is to learn from your peers. Check out the full webinar or the highlights below to see how employers like you have tackled online...
by Drew Palmer | Jun 18, 2015 | Recruitment Marketing, Videos
Traditional advertising tactics can be a good baseline for attracting talent to your organization, but progressive advertising and a bold recruitment brand can set an organization apart from the crowd and create a memorable brand and enhanced job seeker experience....
by Drew Palmer | May 27, 2015 | Recruitment Marketing
DE Hitting the Streets We hit the streets of Indianapolis in search of what consumers prefer when it comes to packaging, branding, web design, employment sites and brands. After interviewing a wide variety of people, we uncovered that they definitely know what they...
by Drew Palmer | Jan 15, 2015 | Recruitment Marketing
A lot has happened in recruitment marketing over the last decade. Social media and job aggregator sites have replaced traditional advertising methods such as in-column classified ads, and the technology now available to target and engage candidates has exploded. You...
by Drew Palmer | Sep 24, 2014 | Archive: The Data Robot, Recruitment Marketing
Consider the cost of making the wrong hire. In an online article posted on HumanResources.about.com, “The U.S. Department of Labor calculates that it costs one-third of a new hire’s annual salary to replace him. These figures include money spent on recruitment,...
by Drew Palmer | Sep 3, 2014 | Archive: The Data Robot, Recruitment Marketing
The following guest blog post was written by Bill Fowles, Talent Acquisition Manager at Member company ABB. Yes-Your Brand Matters Most talent acquisition leaders agree in our need to drive our employer brands. As talent acquisition professionals, we know the...
by Drew Palmer | Aug 27, 2014 | Archive: The Data Robot, Recruitment Marketing
Do you have a mobile optimized job listings page? If you are a Member of DirectEmployers or own a My.jobs Microsite you do! Our Digital Strategists often breeze over the fact that our sites are built with a responsive design, but this feature deserves more emphasis on...
by Drew Palmer | Jul 9, 2014 | Archive: The Data Robot, Networking and Education
I was thrilled when I was approached about attending the SHRM 2014 Annual Conference & Exposition to help educate attendees on My.jobs and take pictures. Photography and videography have always been a passion of mine, so the opportunity to combine it with my day...
by Drew Palmer | Jun 4, 2014 | Archive: The Data Robot, Data, Recruitment Marketing
Gaining online visibility to prospective job seekers is challenging and requires the incorporation of search engine optimization (SEO) in your recruitment strategy. While the concept of SEO isn’t new, it’s not always easy to grasp, especially for HR professionals who...